Lost in Float
Privacy Policy
Last updated: June 23, 2026
This Privacy Policy explains how Lost in Float ("we," "us," or "our") collects, uses, and protects your personal information when you visit lostinfloat.com, book a session, make a purchase, or sign up for our communications.
What information we collect
We collect information you provide directly to us, including when you:
- Book a session or make a purchase
- Sign up for our newsletter ("The Weekly Stack")
- Fill out a form, take our quiz, or contact us
- Create a membership account
This may include your name, email address, phone number, billing information, and any details you choose to share with us.
We also automatically collect certain information when you visit our site, including your IP address, browser type, device information, pages visited, and how you interact with our site. This is collected through cookies and similar technologies (see "Cookies and tracking" below).
How we use your information
We use the information we collect to:
- Process bookings, purchases, and membership transactions
- Add customers who make a purchase to our mailing list so we can send relevant updates, offers, and our newsletter (you can unsubscribe at any time)
- Send our newsletter and marketing communications
- Respond to your inquiries via phone, text, email, or chat
- Follow up after your visit and improve your experience
- Operate, maintain, and improve our website and services
- Measure and improve our advertising
How we protect your information
We use a variety of security measures to protect your personal information. Our site is regularly scanned for vulnerabilities, and sensitive data is transmitted using Secure Socket Layer (SSL) encryption. All payment transactions are processed through secure third-party payment gateways and are not stored on our servers. Personal information is accessible only to a limited number of people who need it to operate our business and who are required to keep it confidential.
Cookies and tracking
We use cookies and similar technologies to:
- Remember your preferences and items in your cart
- Understand how visitors use our site
- Measure and deliver advertising
- Compile aggregate analytics about site traffic
We and our third-party partners use these tools to support our website analytics and advertising. Specifically, we use:
- Google Analytics and Google Tag Manager to understand site usage
- Meta Pixel (Facebook) to measure and deliver advertising on Meta platforms
These partners may collect information about your activity on our site and other sites to help us serve relevant ads. You can manage your preferences through:
- Your browser settings (to refuse or delete cookies)
- The Google Ads Settings page
- The Network Advertising Initiative Opt-Out page
- Facebook's ad preference settings within your account
Disabling cookies will not break your ability to use most of our site, though some features may not function as intended.
Third-party services
We share information with trusted third parties only as needed to operate our business, including:
- A booking and membership management provider
- An email marketing provider
- Payment processors, website hosting providers, and analytics and advertising platforms
These partners are required to keep your information confidential and use it only to provide services to us. We do not sell or trade your personally identifiable information to outside parties for their own marketing purposes.
We may release information when required to comply with the law, enforce our policies, or protect the rights, property, or safety of Lost in Float or others.
Email communications (CAN-SPAM)
We collect your email address to send booking confirmations, respond to inquiries, process orders, and send marketing communications. When you make a purchase, we may add you to our mailing list to send updates, offers, and our newsletter. You can unsubscribe from marketing emails at any time. We will:
- Never use false or misleading subject lines or sender information
- Honor unsubscribe requests promptly
- Include our physical address in every marketing email
- Include an unsubscribe link at the bottom of every marketing email
To unsubscribe, click the link at the bottom of any email or contact us at Desk@lostinfloat.com, and we'll promptly remove you.
Your privacy rights
Depending on where you live, you may have the right to:
- Know what personal information we collect and how we use it
- Request access to or deletion of your personal information
- Opt out of marketing communications at any time
- Request that we not sell or share your personal information (note: we do not sell your personal information)
To exercise any of these rights, contact us at Desk@lostinfloat.com and we'll respond promptly.
You can visit our site anonymously. This Privacy Policy link includes the word "Privacy" and can be found in the footer of every page.
Do Not Track
Some browsers offer a "Do Not Track" (DNT) signal. Because there is no industry standard for responding to DNT signals, our site does not currently respond to them. You can manage tracking through the cookie and ad-preference options described above.
Children's privacy (COPPA)
Our services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. We do not allow third parties to knowingly collect personal information from children under 13 through our site.
Data breach notification
If a data breach affecting your personal information occurs, we will notify affected users by email in a timely manner, consistent with applicable law.
Changes to this policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated revision date.
Contact us
If you have any questions about this Privacy Policy, contact us at:
Lincoln, NE 68510
531.289.7739
Desk@lostinfloat.com
lostinfloat.com